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    Case study · Fujinomiya, Shizuoka (Japan)

    The national guide dog centre, now with a voice.

    The Japan Guide Dog Center «Fuji Harness», run by the Japan Guide Dog Association, rolls out NaviLens GO codes at its key entry points so that people with visual impairments can navigate the building on their own.

    Main entrance of the Japan Guide Dog Center «Fuji Harness»: grey doors with porthole windows, tactile paving leading to the reception desk and, above the lintel, a large NaviLens GO code welcoming visitors

    Fujinomiya · Shizuoka

    At the foot of Mount Fuji (Hitoana, Shizuoka Prefecture)

    National centre

    Third training centre of the Japan Guide Dog Association (2006)

    NaviLens GO

    Codes at key access points: entrance, training room, lounge

    Guide dog + app

    Two-layer wayfinding: guide dogs and multilingual voice in the phone

    Client

    Japan Guide Dog
    Association

    The Japan Guide Dog Association (日本盲導犬協会) opened its third training centre, the Japan Guide Dog Center «Fuji Harness», in Hitoana (Fujinomiya, Shizuoka) at the foot of Mount Fuji in October 2006.

    It is Japan's first facility designed to care for guide dogs throughout their entire life — breeding, training, working alongside blind people and retirement — and to raise awareness about visual impairment with daily demonstrations at 11:00 and 14:00.

    The usual route links the entrance, a long glazed corridor, the Multipurpose Training Room (demonstration hall) and the Lounge, with the «Ayumi · Fujimaru Library» exhibit on puppies and books about guide dogs.

    § The challenge

    Making the guide dog centre also legible without sight.

    1. 01

      A reference centre for visually impaired people

      Fuji Harness is the first centre in Japan to look after the «full life cycle» of a guide dog: birth, training, work and retirement. It welcomes low-vision and blind users who come to train, families and the general public.

    2. 02

      Distinctive architecture, long winding route

      The building, blended into the Mount Fuji landscape, has a spiral-shaped corridor that gently rises towards the training room, with glazed walls onto the garden and warm wood. Beautiful, but hard to read without clear cues at visitor height.

    3. 03

      Bilingual signage, but visual only

      The existing panels (Japanese + English) explain the rooms very well — Multipurpose Training Room, Lounge, guide dog demos at 11:00 and 14:00 — but were out of reach for those who can't read them: precisely the audience the centre serves.

    Entrance to the Multipurpose Training Room at Fuji Harness: wooden wall with framed puppy photos, black banner «盲導犬デモンストレーション会場 — Guide dog demonstration 11:00~ 14:00~» and, next to the lintel, a framed NaviLens GO code scannable from a distance

    § Solution

    NaviLens GO codes at every key access point of the route.

    Alongside the centre's bilingual signs, large-format NaviLens GO codes are installed — scannable from a distance, without focusing and on the move, using the free app.

    The visitor's phone announces where they are — entrance, demonstration hall, lounge — and summarises what's in each space (demo times, what's on display along the corridor, how to continue to the Mount Fuji viewpoint).

    The code coexists with the tactile paving and the guide dog: it adds a layer of ambient information that screen readers and traditional signage could never provide.

    § The rollout

    Three doors, one shared visual language.

    Main entrance of Fuji Harness with a NaviLens GO code above the lintel and tactile paving leading to the reception desk
    Entrance to the Multipurpose Training Room (盲導犬デモンストレーション会場) with the 11:00 and 14:00 schedule banner and a framed NaviLens GO code beside the door
    Long glazed corridor at Fuji Harness with continuous tactile paving, wooden walls and a NaviLens GO code on the fibre ceiling at the start of the route
    Entrance to the Lounge at Fuji Harness with the «Ayumi·Fujimaru Library» photo exhibit of puppies, bilingual «ラウンジ / Lounge» sign and a framed NaviLens GO code at visitor height

    § Timeline

    From 2006 to the NaviLens rollout at the access points.

    1. Oct 2006

      Opening of the Japan Guide Dog Center «Fuji Harness»

      The Japan Guide Dog Association opens its third training centre at the foot of Mount Fuji, with the mission of caring for the guide dog throughout its life and raising awareness about visual impairment.

    2. 2024 →

      NaviLens GO rollout at key access points

      NaviLens GO codes are installed at the building entrance, opposite the Multipurpose Training Room (盲導犬デモンストレーション会場) and at the Lounge entrance, alongside the existing bilingual signage.

    3. Guided visits

      Demonstrations at 11:00 and 14:00

      The codes let visitors preview the content of the guide dog demonstrations and find their way autonomously along the corridor that links the hall, the lounge and the puppy photo exhibit.

    § What they said

    The centre and its mission, in its own words.

    • “The Japan Guide Dog Center (Fuji Harness) was established in October 2006 as the third training centre of the Japan Guide Dog Association. A multipurpose training room has been set up in the heart of the centre, and we are trying to spread awareness about guide dogs and vision impairments to many visitors.”

    § Results

    The guide dog centre, now self-explanatory too.

    Audible access

    Every key door delivers its label in the language of the visitor's phone

    Autonomy

    Visually impaired users can move through the centre without depending solely on staff

    Editorial consistency

    The code coexists with the bilingual (JP/EN) signage rather than replacing it, in the centre's own graphic language

    § And your centre?

    Every classroom and clinic can be guided by voice.

    Tell us about your centre, your journeys and your users. We’ll show you how NaviLens would make wayfinding easier.